Lophii – Sleep Light

SLEEP ROUTINE Lophii – Sleep Light 60 million of us can’t fall asleep or find ourselves waking for hours during the night.  Lophii aims to aid those who struggle to sleep through a single light source in the dark.  The product helps redirect the mind’s focus away from stress, anxiety and fears.  The calming movement […]

Vinesse – Wine

FORM & HERITAGE Vinesse – Wine Bag-in-box wine has proven that it can retain wine quality for longer and offers a more sustainable packaging route, with low energy use and reduced shipping weight.  Vinesse aims to fuse the elegance and ritual of wine with more sustainable qualities of bagged wine.  Vinesse uses a service based […]

Online Sustainable Packaging

Sustainability Sustainable packaging for the ever expanding online market The online market suffers from a large amount of non-sustainable packaging, placing packaging inside packaging, wasting enormous amounts of materials.  This alternative packaging design accepts there is a fundamental difference in the requirements for in-store packaging verses online. It allows the design to be made fully […]

Burhill Golf Club Captains’ Ball

GRAPHICS Captains’ Ball Poster The poster was created on request of the captain at Burhill Golf Club, to advertise their Annual Ball. The poster was designed in photoshop melding a paint explosion and a golf ball to match their “A Touch of Colour” headline. Keeping an edge to edge text layout to create a graphically […]

Brooklands Radio Brand Identity

BRAND IDENTITY Brooklands Radio Logo & Branding For the Brooklands Radio launch on DAB they were in need of a new   identity and brand campaign. It was important to respect the colours and tone that represents the station but to come up with a design that was meaningful to listeners. The existing branding looked tired […]

Void Table

FURNITURE Void Table The void coffee table was created by Will to Design taking influence from designer Ron Arad.  The Holon Museum features Arad’s Void rocking chair and after spring and before summer chairs. Will to Design set out to create a coffee table that captures the the fluidity and flow of Arad’s earlier design, showing appreciation […]

Road Co.

LOGO DESIGN Road Co. Logo Design Having worked with Oliver & Dobson in Australia they recommended Will to Design to Road Co. Road Co. were looking for a logo design to represent their car meet business.  Road Co. approached with a with a vague idea of the direction they wanted to take. Working with the […]

Oliver & Dobson

LOGO Oliver & Dobson Logo Design Approached by start up Australian company Oliver & Dobson, they were in need of a logo to accompany their growing social media following. With a focus on restoration of classic Land Rover Defenders it was essential to show case and link this imagery with in the logo design. After […]

Oliver & Dobson Metal Plaque

VINTAGE Oliver & Dobson – Metal Plaque After creating the brand identity and logo for the Oliver & Dobson in Australia they required a metal plaque to feature on their restoration models of historic Land Rover LAYOUT Software used : Adobe Illustrator , Fusion 360 Client: Oliver & Dobson 2020

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